Strategy with the SIM
Throughout the semester, we were required to work on a simulation called Mimic Social. We were given a mock social media marketing internship for a company called Buhi. Buhi sold different types of bags, and we were required to market them on social media. The simulation gave a vast array of information for us to use such as demographics, marketing tactics, and weekly letters from our boss. It made it seem like we were real interns. When I started the simulation, I thought it was very overwhelming. Social media marketing is a tedious process, and I am a perfectionist. I remember I spent almost two hours on my first round. My first simulation round only proved how much of a perfectionist I am in my work. In addition, the simulation brought out a competitive nature. As an athlete, I am naturally competitive, but I have not experienced professional competition yet. This makes me a little nervous about the lengths I will go to in my professional career to be a top dog. Simply put, I loath